Conversion Junction

Getting a good ranking with the search engines can be quite difficult if you do not have a direction. Blogs are great marketing tools for promoting your affiliate products and services. Blogging is also very competitive, if you are to outranks your competitors for a certain keyword, you will need to choose your keywords wisely. The keys to a good placement in the search engines is directly related to selecting the right keywords for your niche. It may seems simple enough but you must remember that your competitors are also trying to rank for probably the same keywords. The solution to that problem is the use of long tail keywords.

Long tail keywords are basically multiple words phrases that are frequently search for.Instead of using a single keyword like “money” you can use a long tail keyword like “how to make money fast online”. You will be surprised at how many people search with long tail keywords instead of generic common keywords. Long tail keywords are also more effective because they are more specific searches. With the right keyword tool you will be able to generate hundreds of long tail keywords suggestions for your blog posts and article marketing efforts.

To get started using long tail keywords you need to use your keyword tool to locate several long tail keywords that compliment your niche products or services. If you are just starting out, a free keyword tool like SEO Book of Google Adword Keyword Tool will do the trick. Both of these tools are effective, but once you start making some money, you might want to invest in a more powerful keyword tool like Keyword Elite.

Once you have selected your keyword, do a search in Google for your keyword in parenthesis to break down how many competitors are already using your long tail keyword phrase. A great rule of thumb is to find a long tail keyword with 10,000 competitors or less.

To maximize the effectiveness of your keyword, use your keyword phrase in 7 percent of your article body. You can also use bold text to make your long tail keyword stand out for the search engine robots. When using your keyword, try not to over use your phrase in a way that makes your article hard to understand. The more your keywords flow in your article, the higher your ranking will be with the search engines. You can also use different variations of your keyword phrase to avoid confusing repetitions.

Lastly, but really should be first, is to try to choose a long tail keyword that you can use in a title. The title of your article is the most important keyword you can have. I also suggest if possible, that you find a long tail keyword that you can use in a question and then answer the question in the body of your article.